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CLASSIFICATION:
H - Social Science
SUBJECT:
Social aspects
AND
Intercultural communication
AND
Marketing
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CLASSIFICATION:
H - Social Science
SUBJECT:
Social aspects
AND
Intercultural communication
AND
Marketing
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Marketing across cultures
by
Usunier, Jean-Claude
Published 2013
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Marketing in a multicultural world ethnicity, nationalism, and cultural identity
Published 1995
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Marketing in a multicultural world ethnicity, nationalism, and cultural identity
Published 1995
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CAMPUS
Diliman
2
Tacloban
1
DATABASE
Union Catalog (Buklod)
3
UNIT LIBRARY
Cesar E.A. Virata School of Business
2
UP Tacloban Library
1
YEAR OF PUBLICATION
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CLASSIFICATION
H - Social Science
SUBJECT
Intercultural communication
Marketing
Social aspects
Communication in marketing
2
Consumer behavior
2
Cross cultural studies
2
Ethnicity
2
Cross-cultural studies
1
Export marketing
1
International business enterprises
1
see all ...
AUTHOR
Bamossy, Gary J. 1949-
2
Costa, Janeen Arnold
2
Lee, Julie Anne
1
Usunier, Jean-Claude
1
RESOURCE TYPE
Book
3
LANGUAGE
English
3
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