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  1. 1

    Marketing handbook develop big picture marketing plans for pennies on the dollar by Bly, Robert W.

    Published 2009
    Book

    Marketing handbook develop big picture marketing plans for pennies on the dollar
  2. 2

    The marketing plan handbook by Bly, Robert W.

    Published 2009
    Book

    The marketing plan handbook
  3. 3

    Marketing strategy the challenge of the external environment by Mercer, David

    Published 1998
    Book

    Marketing strategy the challenge of the external environment
  4. 4

    How to write a successful marketing plan a disciplined and comprehensive approach by Hiebing, Roman G.

    Published 1997
    Book

    How to write a successful marketing plan a disciplined and comprehensive approach
  5. 5

    Managing marketing linkages text, cases and readings by Cespedes, Frank V.

    Published 1996
    Book

    Managing marketing linkages text, cases and readings

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