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CLASSIFICATION:
H - Social Science
DATABASE:
Union Catalog (Buklod)
CAMPUS:
Tacloban
SUBJECT:
Marketing
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CLASSIFICATION:
H - Social Science
DATABASE:
Union Catalog (Buklod)
CAMPUS:
Tacloban
SUBJECT:
Marketing
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Principles of marketing
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Beckman, Theodore N. 1895-1973
Published 1957
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152
Modern marketing dynamics and management
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Hepner, Harry Walker 1893-
Published 1955
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153
Current readings in marketing
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Frey, George F. 1920-
Published 1954
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Readings in marketing
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Westing, J. H., ed
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155
Marketing text and cases
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Cannon, J. Thomas
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156
Introduction to sales management.
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Tosdal, Harry Rudolph 1889
Published 1950
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Marketing
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Alexander, Ralph Samuel 1893-
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CAMPUS
Tacloban
DATABASE
Union Catalog (Buklod)
UNIT LIBRARY
UP Tacloban Library
157
YEAR OF PUBLICATION
From:
To:
CLASSIFICATION
H - Social Science
SUBJECT
Marketing
Management
55
Decision making
7
Farm produce
7
Case studies
6
Consumer behavior
6
Advertising
3
Communication in marketing
3
Economic conditions
3
Marketing research
3
Professions
3
Sales management
3
Service industries
3
Social aspects
3
Brand name products
2
Intercultural communication
2
Management games
2
New products
2
Produce trade
2
Salesmen and salesmanship
2
Small business
2
Strategic planning
2
Accounting
1
Addresses, essays, lectures
1
Agriculture
1
Business
1
Business communication
1
Business etiquette
1
Case Studies
1
Competition
1
see all ...
AUTHOR
Kotler, Philip
23
Armstrong, Gary
8
Kerin, Roger A.
6
McCarthy, E. Jerome
6
Perreault, William D.
4
Cravens, David W.
3
Hartley, Steven William
3
Keller, Kevin Lane 1956-
3
Rudelius, William
3
Stanton, William J.
3
Bell, Martin L.
2
Cannon, Joseph P. Ph. D.
2
Dalrymple, Douglas J.
2
Duncan, Delbert J.
2
Etzel, Michael J.
2
Grewal, Dhruv
2
Kohls, Richard L. 1921-
2
Levy, Michael 1950-
2
Lovelock, Christopher H.
2
Miranda, Gregorio S.
2
Parsons, Leonard J.
2
Peter, J. Paul
2
Peterson, Robert A. 1944-
2
Roberto, Eduardo L.
2
Uhl, Joseph N.
2
Walker, Bruce J.
2
Wirtz, Jochen
2
3G Elearning
1
Aaker, David A.
1
Alderson, Wroe
1
see all ...
RESOURCE TYPE
Book
157
LANGUAGE
English
155
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