Sutherland, M., & Sylvester, A. K. Advertising and the mind of the consumer: What works, what doesn't, and why (Second edition.).
Chicago Style (17th ed.) CitationSutherland, Max, and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. Second edition.
MLA (9th ed.) CitationSutherland, Max, and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. Second edition.
Warning: These citations may not always be 100% accurate.