Brandscendence three essential elements of enduring brands

Библиографические подробности
Главный автор:	Clark, Kevin A. (Автор)
Формат:	‌
Язык:	English
Опубликовано:	Chicago, IL Dearborn Trade Publishing [2004]
Предметы:	Brand name products. Brand name products > Management. Brand name products > Valuation > Management.