Grant, J. (1999). The new marketing manifesto: The 12 rules for building successful brands in the 21st century. Orion Business Books.
Citação do estilo Chicago (17ª ed.)Grant, John. The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century. London: Orion Business Books, 1999.
Citação MLA (9ª ed.)Grant, John. The New Marketing Manifesto: The 12 Rules for Building Successful Brands in the 21st Century. Orion Business Books, 1999.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.