Experiential marketing how to get customers to sense, feel, think, act, and relate to your company and brands

Experiential marketing how to get customers to sense, feel, think, act, and relate to your company and brands

Podrobná bibliografie
Hlavní autor: Schmitt, Bernd (Autor)
Médium: Kniha
Jazyk:English
Vydáno: New York, NY Free Press 1999
Témata:
Branding (Marketing)
Corporate image.