Schmitt, B. (1999). Experiential marketing: How to get customers to sense, feel, think, act, and relate to your company and brands. Free Press.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रSchmitt, Bernd. Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands. New York, NY: Free Press, 1999.
एमएलए (9वां संस्करण) प्रशस्ति पत्रSchmitt, Bernd. Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands. Free Press, 1999.
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