APA (7. basım) Alıntı

Kotler, P., Armstrong, G., & Opresnik, M. O. (2021). Principles of marketing (18e, Global edition.). Pearson Education.

Chicago Style (17. basım) Atıf

Kotler, Philip, Gary Armstrong, ve Marc Oliver Opresnik. Principles of Marketing. 18e, Global edition. Harlow, England: Pearson Education, 2021.

MLA (9th ed.) Atıf

Kotler, Philip, et al. Principles of Marketing. 18e, Global edition. Pearson Education, 2021.