Burns, A. C., & Veeck, A. (2020). Marketing research (Ninth edition, Global edition.). Pearson Education.
Cita Chicago (17th ed.)Burns, Alvin C., i Ann Veeck. Marketing Research. Ninth edition, Global edition. Harlow, England: Pearson Education, 2020.
Cita MLA (9th ed.)Burns, Alvin C., i Ann Veeck. Marketing Research. Ninth edition, Global edition. Pearson Education, 2020.
Atenció: Aquestes cites poden no estar 100% correctes.