A Case study on the programming objectives of IBC 13 as reflective of the audience's perception of the station as a "sports channel" - Padilla, Ma. Cecilia D.; Peralta, Gerardo N.; University of the Philippines Diliman College of Mass Communication (Quezon City : College of Mass Communications, University of the Philippines Diliman, 1999.)
Vita.
Thesis (A.B. Broadcast Communication)--University of the Philippines Diliman
Includes bibliographical references (pages 73-75).