The practical guide to managing event venues
"This is a short, accessible and practical guide to running venues which are in the business of hosting events. Using honest guidance peppered with the author's real-life situational anecdotes to contextualise the topics, the book is logically structured around the key stages of event mana...
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| Resource Type: | Book |
| Language: | English |
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Abingdon, Oxon New York, NY
Routledge
2019.
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Table of Contents:
- What is a venue?
- The hierarchy of event needs
- Hotels as venues for events
- Venue reputation
- History of a venue
- Testimonials
- Client portfolio
- Online reviews
- Events as a source of income
- Venue professionalism
- The need to meet expectations
- Venue culture change
- The one-person management structure
- The role of the venue
- Procuring external services
- Management of catering outlets / contribution from Jennifer Kaye
- Marketing, winning business & retaining clients
- Budgeting events / contribution from Adrian Martin
- Guests and venues
- Enquiry handling
- Show-round procedure
- Confirmation & contract procedure
- Lead-in procedure
- Client file procedure
- Client relationship procedures
- Event schedule/Function sheet
- Operational procedures
- Get-in & set-up procedure
- Rehearsal procedure
- Opening to closing procedures
- De-rig procedure
- Post-event procedures
- Case studies.