Kotler, P., Keller, K. L., & Chernev, A. (2022). Marketing management (Sixteenth edition, Global edition.). Pearson Education.
Stile di citazione ChicagoKotler, Philip, Kevin Lane Keller, e Alexander Chernev. Marketing Management. Sixteenth edition, Global edition. Harlow, Essex: Pearson Education, 2022.
Citazione MLAKotler, Philip, et al. Marketing Management. Sixteenth edition, Global edition. Pearson Education, 2022.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.