A Case study on cigarette and liquor advertising in the Philippine broadcast media

A Case study on cigarette and liquor advertising in the Philippine broadcast media

Bibliographic Details
Main Author: Pleyto, Mary Grace G. (Author)
Corporate Author: University of the Philippines Diliman College of Mass Communication
Other Authors: Quirante, Aleli A. (thesis adviser.)
Resource Type: Thesis
Language:English
Filipino
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035 |a (iLib)UPD-00536372993 
040 |a DMC  |e rda 
041 0 |a eng 
041 0 |a fil 
090 |a LG 993.5 1994 M3  |b P53 
100 1 |a Pleyto, Mary Grace G.  |e author. 
245 1 0 |a A Case study on cigarette and liquor advertising in the Philippine broadcast media  |c by Mary Grace G. Pleyto; Aleli A. Quirante, adviser. 
264 0 |a Quezon City : College of Mass Communications, University of the Philippines Diliman, 1994. 
300 |a [vii], 53, [93] leaves  |c 28 cm 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Vita. 
502 |a Thesis (A.B. Communication Research)--University of the Philippines Diliman  |d March 1994. 
504 |a Includes bibliographical references (pages 54-55). 
506 |a Available to the general public. 
700 1 |a Quirante, Aleli A.  |e thesis adviser. 
710 2 |a University of the Philippines Diliman  |b College of Mass Communication. 
905 |a FI 
905 |a UP 
852 1 |a UPD  |b DMC  |h LG 993.5 1994 M3  |i P53 
942 |a Thesis