Marketing management

Bibliographic Details
Main Authors: Kotler, Philip (Author), Keller, Kevin Lane 1956- (Author)
Resource Type: Book
Language:English
Published: Harlow, Essex Pearson Education 2017.
Edition:Global edition ; Philippine edition.
Subjects:
Description
Item Description:Original edition, Marketing management, Global edition.
Physical Description:714 pages, 118 variously numbered pages color illustrations 29 cm
ISBN:9789813131514