Strategic management for hospitality and tourism

"Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and m...

وصف كامل

التفاصيل البيبلوغرافية
المؤلفون الرئيسيون:	Okumus, Fevzi (مؤلف), Altinay, Levent (مؤلف), Chathoth, Prakash (مؤلف), Koseoglu, Mehmet Ali (مؤلف)
التنسيق:	Electronic Resource
اللغة:	English
منشور في:	Abingdon, Oxon, New York, NY Routledge 2020.
الطبعة:	Second edition.
الموضوعات:	Tourism > Management > Textbooks. Hospitality industry > Management > Textbooks. Strategic planning.
الوصول للمادة أونلاين:	View full text e-book at EBSCOhost