Targeting the mature traveler developing strategies for an emerging market.

This book provides a profile of the mature travel market based on recent research by review sites, tour operators and agents, and national press. It identifies recent trends with potential growth in destinations, types of holiday, the criteria holidaymakers use when planning a holiday, and how the f...

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Bibliografische gegevens
Hoofdauteur: Jeynes, Jacqueline (Auteur)
Formaat: Electronic Resource
Taal:English
Gepubliceerd in: New York Business Expert Press 2021.
Onderwerpen:
Online toegang:View full text e-book at EBSCOhost