Small and medium sized enterprises in tourism and hospitality

Bibliographic Details
Main Author: Raga, Jennifer (Author)
Resource Type: Electronic Resource
Language:English
Published: Ashland Society Publishing 2021.
Subjects:
Online Access:View full text e-book at EBSCOhost
Table of Contents:
  • Cover
  • Copyright
  • ABOUT THE AUTHOR
  • TABLE OF CONTENTS
  • List of Figures
  • List of Tables
  • List of Abbreviations
  • Preface
  • Chapter 1 Introduction to Small and Medium-Sized Enterprises (SMEs) in Tourism and Hospitality
  • 1.1 Introduction To Small and Medium Enterprises
  • 1.2 An Introduction To The Tourism And Hospitality Industry
  • References
  • Chapter 2 Policies And Regulations For SME Growth
  • 2.1 Introduction
  • 2.2 Policy Environment
  • 2.3 Access to Finance
  • 2.4 Regulatory Environment
  • 2.5 Trade Policy
  • 2.6 Support Services For Enterprises
  • 2.7 Business Policy
  • 2.8 Government and Public Policy
  • References
  • Chapter 3 Factors Influencing Growth of Small and Medium In The Tourism And Hospitality Industry
  • 3.1 Introduction
  • 3.2 Environmental Factors
  • 3.3 Political Factors
  • 3.4 Technological Factors
  • 3.5 Legal Factors
  • 3.6 Social Factors
  • 3.7 Cultural Factors
  • 3.8 Religious Factors
  • 3.9 Economic Factors
  • References
  • Chapter 4 Challenges to Growth of SMEs In Tourism and Hospitality Industry
  • 4.1 Introduction
  • 4.2 External Business Environment
  • 4.3 Internal Business Environment
  • 4.4 Policies To Promote SMTES Growth
  • References
  • Chapter 5 Sustainable Developmental Needs For Growth of Small and Medium Tourism Enterprises
  • 5.1 Introduction
  • 5.2 Economic Transition of Regimes
  • 5.3 Enhancement of Environmental Protection Policies
  • 5.4 Competitiveness of Regional Destinations
  • 5.5 Human Resource And Market Development
  • 5.6 Access To Finances
  • 5.7 Technology Sharing
  • 5.8 Access To Markets
  • 5.9 Empowering Women To Start Businesses
  • References
  • Chapter 6 Business Strategies For SMEs In The Tourism and Hospitality Industry
  • 6.1 Introduction
  • 6.2 The Concept of Competitive Advantage Strategy
  • 6.3 Sources of Competitive Advantage For SMEs In The Tourism Industry
  • 6.4 Factors Affecting The Business Performance of SMEs
  • 6.5 Swot Analysis of SMEs In Tourism and Hospitality Industry
  • 6.6 Strategies For Creating Competitive Advantage In SMEs In Tourism Industry
  • 6.7 Porter's Five Forces Framework of Industry Analysis
  • 6.8 Ansoff Growth Business Strategies
  • 6.9 Conclusion
  • References
  • Chapter 7 The Future of SMEs In Tourism And Hospitality Industry
  • 7.1 Introduction
  • 7.2 Characteristics And Type of Market Structure In SMEs In The Tourism And Hospitality Sector
  • 7.3 Trends And Expectations of SMEs In The Tourism And Hospitality Sector
  • 7.4 Marketing Strategy
  • 7.5 Factors That Will Affect The Direction of Smes In The Tourism Industry In The Future
  • 7.6 Growth Opportunities For SMEs
  • 7.7 Conclusion
  • References
  • Index
  • Back Cover