Lee, N., & Kotler, P. (2020). Social marketing: Behavior change for social good (Sixth edition.). SAGE Publications.
Chicago Style aipamenaLee, Nancy, and Philip Kotler. Social Marketing: Behavior Change for Social Good. Sixth edition. Los Angeles: SAGE Publications, 2020.
MLA aipamenaLee, Nancy, and Philip Kotler. Social Marketing: Behavior Change for Social Good. Sixth edition. SAGE Publications, 2020.
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