APA (7th ed.) Citation

Lee, N., & Kotler, P. (2020). Social marketing: Behavior change for social good (Sixth edition.). SAGE Publications.

Chicago Style (17th ed.) Citation

Lee, Nancy, and Philip Kotler. Social Marketing: Behavior Change for Social Good. Sixth edition. Los Angeles: SAGE Publications, 2020.

MLA (9th ed.) Citation

Lee, Nancy, and Philip Kotler. Social Marketing: Behavior Change for Social Good. Sixth edition. SAGE Publications, 2020.