Comparative analysis of visual merchandising preferences of generation Z college students and visual merchandising strategies of selected local retail brands

Bibliographic Details
Main Author: Luna, Kathleen Kaye L. (Author)
Other Authors: Maristela, Candy Mae M. (adviser.)
Resource Type: Thesis
Language:English
Published: Quezon City College of Home Economics, University of the Philippines Diliman 2020.
Subjects:
Description
Physical Description:xiv, 155 leaves color illustrations 28 cm. + 1 CD ROM (4 3/4 in.)
Access:Classification: F