Creativity for innovation management

Creativity for Innovation Management is a rigorous yet applied guide which illustrates what creativity is, why it matters, and how it can be developed at both individual and group levels. Unlike many technique-oriented books, this book will combine theory and practice, drawing on the latest research...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Goller, Ina (Údar), Bessant, J. R. (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: London Routledge [2017]
Ábhair: