The global code how a new culture of universal values is reshaping business and marketing

The global code how a new culture of universal values is reshaping business and marketing

Dades bibliogràfiques
Autor principal: Rapaille, Clotaire (Autor)
Format: Llibre
Idioma:English
Publicat: New York, NY St. Martin's Press 2015.
Edició:First edition.
Matèries:
Culture diffusion.
Culture and globalization.
Cosmopolitanism > Economic aspects.
Values > Economic aspects.