Beyond the brand why engaging the right customers is essential to winning in business

Beyond the brand why engaging the right customers is essential to winning in business

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Podrobná bibliografie
Hlavní autor: Winsor, John 1959- (Autor)
Médium: Kniha
Jazyk:English
Vydáno: Chicago Dearborn Trade Pub. c2004.
Témata:
Product management.
Brand loyalty.