Beyond the brand why engaging the right customers is essential to winning in business

Beyond the brand why engaging the right customers is essential to winning in business

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Bibliografiska uppgifter
Huvudupphovsman: Winsor, John 1959- (Författare, medförfattare)
Materialtyp: Bok
Språk:English
Publicerad: Chicago Dearborn Trade Pub. c2004.
Ämnen:
Product management.
Brand loyalty.