Essentials of strategic management the quest for competitive advantage

Essentials of strategic management the quest for competitive advantage

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Dades bibliogràfiques
Autors principals: Gamble, John (John E.) (Autor), Thompson, Arthur A. 1940- (Autor), Peteraf, Margaret Ann (Autor)
Format: Llibre
Idioma:English
Publicat: New York McGraw-Hill Education [2017]
Edició:Fifth edition.
Matèries:
Strategic planning.
Business planning.
Competition.
Strategic planning > Case studies.