Strategic communication theory and practice the cocreational model
"A guide to strategic communication that can be applied across a range of subfields at all three levels--grand strategic, strategic, and tactical communication"--
| Egile nagusia: | |
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| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
Hoboken, New Jersey
Wiley Blackwell
2018.
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| Edizioa: | First edition. |
| Gaiak: |