Strategic communication theory and practice the cocreational model

"A guide to strategic communication that can be applied across a range of subfields at all three levels--grand strategic, strategic, and tactical communication"--

Bibliografiske detaljer
Hovedforfatter: Botan, Carl H. (Author)
Format: Bog
Sprog:English
Udgivet: Hoboken, New Jersey Wiley Blackwell 2018.
Udgivelse:First edition.
Fag: