Marketing strategy for a late follower in mass spectrometry equipment

Shimadzu Philippines Corporation (SPC) is a direct subsidiary of Shimadzu Corporation Japan tasked to handle the sales, marketing and after-sales-support of the Shimadzu product in the Philippines.

Bibliografische gegevens
Hoofdauteur: Reyes, Julio Rodrigo J. (Auteur)
Andere auteurs: Cruz, Edison (adviser.)
Formaat: Boek
Taal:English
Gepubliceerd in: Quezon City University of the Philippines Diliman, Technology Management Center 2013.
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