Selected innovation strategies of the transport and hotel industries as a response to the rise of disruptive technologies uber and airbnb through environmental scanning and comparative analysis implications for the Philippines' strategy

Sharing economy is defined as an economic model in which individuals are able to borrow or rent assets owned by someone else for a fee. The rise of smartphones gave birth to two digital sharing economy platforms-Uber and Airbnb. Uber is a ride-hailing application that allows riders to book a ride...

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Bibliographic Details
Main Author: Mahusay, Ezra Mae (Author)
Other Authors: Imbang, Glen (adviser.)
Format: Thesis
Language:English
Subjects: