00000ctm a22000003i 4500 UP-99796217613200559 Buklod 20191120112123.0 a r |||| u| ta 191120s2018 xx d r |||| u| (iLib)UPD-00419765150 DCAL rda eng LG 993.5 2018 E7 D45 De Leon, John Michael O. author De/Re-constructing Area 2 and the Shopping Center a linguistic landscape analysis John Michael O. De Leon ; Grace M. Saqueton, adviser. Quezon City College of Arts and Letters, University of the Philippines Diliman 2018. Quezon City College of Arts and Letters, University of the Philippines Diliman 2018. [ix], 120 leaves illustrations, photos 28 cm text rdacontent unmediated rdamedia volume rdacarrier Thesis (B.A. in English Studies : Language)--University of the Philippines Diliman May 2018. Includes bibliographical references and appendices. This research examines the signs in the facade or storefronts of dining places in Area 2 and the Shopping Center, UP Diliman to show how ethnolinguistic identity of the space is constructed through its linguistic landscape. This has been done by using Scollon and Scollon's principles of place semiotics, Blommaert's concept of "scale," and Hymes' concept of "setting." Upon analysis of the data, it is revealed that there is a correlation between the linguistic landscape and the ethnolinguistic identity of the space. The way the signs are constructed and adjusted reflects the sociolinguistic composition of the language groups, their assumed level of education, and the space's environmental conditions. Saqueton, Grace M. adviser. FI UP UPD DCAL LG 993.5 2018 E7 D45 Thesis