Marketing in tourism, hospitality, events and food a critical approach

"Targeted at second year undergraduate students through to master's level post-graduate, Marketing in Tourism, Events and Food 2nd edition takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ide...

Ausführliche Beschreibung

Bibliographische Detailangaben
Hauptverfasser: Hirst, Craig (VerfasserIn), Tresidder, Richard (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Oxford Goodfellow Publishers [2016]
Ausgabe:Second edition.
Schlagworte: