APA (7th ed.) Citation

Baier, M., Ruf, K. M., & Chakraborty, G. (2002). Contemporary database marketing: Concepts and applications. Racom Communications.

Chicago Style (17th ed.) Citation

Baier, Martin, Kurtis M. Ruf, and Goutam Chakraborty. Contemporary Database Marketing: Concepts and Applications. Evanston, Illinois: Racom Communications, 2002.

MLA (9th ed.) Citation

Baier, Martin, et al. Contemporary Database Marketing: Concepts and Applications. Racom Communications, 2002.