The product manager's desk reference

Xehetasun bibliografikoak
Egile nagusia:	Haines, Steven (Egilea)
Formatua:	Liburua
Hizkuntza:	English
Argitaratua:	New York McGraw-Hill [2014]
Edizioa:	Second Edition.
Gaiak:	Product management. Marketing. Product differentiation. Business forecasting. New products.