Product Development & Management Association & Kahn, K. B. (2013). The PDMA handbook of new product development (Third edition.). John Wiley & Sons, Inc.
Chicago Style (17th ed.) CitationProduct Development & Management Association and Kenneth B. Kahn. The PDMA Handbook of New Product Development. Third edition. Hoboken, New Jersey: John Wiley & Sons, Inc, 2013.
MLA (9th ed.) CitationProduct Development & Management Association and Kenneth B. Kahn. The PDMA Handbook of New Product Development. Third edition. John Wiley & Sons, Inc, 2013.
Warning: These citations may not always be 100% accurate.