Men for sale on objectified and eroticized men in Philippine television commercials

This study explores the objectification of men in recent Philippine television commercials. It employs Saussure's theory of semiotics and some works on male objectification-such as Bordo's 1999 essay, "Beauty (Re)Discovers the Male Body", and Canete's 2005 work, "Bench...

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Bibliografski detalji

Glavni autor:	Estioco, Marianne Angeli Babaran 1993- (Autor)
Autor kompanije:	University of the Philippines. College of Mass Communication
Daljnji autori:	Enriquez, Elizabeth L., Ph.D (adviser.)
Resource Type:	Disertacija
Jezik:	English
Izdano:	2014.
Teme:	Objectification (Social Psychology). Men in advertising > Philippines.