Men for sale on objectified and eroticized men in Philippine television commercials

This study explores the objectification of men in recent Philippine television commercials. It employs Saussure's theory of semiotics and some works on male objectification-such as Bordo's 1999 essay, "Beauty (Re)Discovers the Male Body", and Canete's 2005 work, "Bench...

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Bibliografiske detaljer

Hovedforfatter:	Estioco, Marianne Angeli Babaran 1993- (Author)
Institution som forfatter:	University of the Philippines. College of Mass Communication
Andre forfattere:	Enriquez, Elizabeth L., Ph.D (adviser.)
Resource Type:	Thesis
Sprog:	English
Udgivet:	2014.
Fag:	Objectification (Social Psychology). Men in advertising > Philippines.