The capitals behind the success of Filipino fashion bloggers in the social media

"This paper seeks to explore how Filipino fashion bloggers acquire social status through the interconnection of social, economic and cultural capital used and wielded in social media. The purpose of this phenomenological study is to identify and understand the meanings ascribed to the looks, ou...

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Bibliographic Details

Main Author:	Bara, Fatima Shaneen A. (Author)
Corporate Author:	University of the Philippines. College of Mass Communication
Other Authors:	Enriquez, Elizabeth L. (adviser.)
Resource Type:	Thesis
Language:	English
Published:	2013
Subjects:	Blogs > Philippines. Fashion > Internet marketing > Philippines. Marketing research. Social media.