A comparative study of the ideologies in selected television advertisements of Jollibee and McDonald's in the context of Filipino cultural identity

書誌詳細
第一著者:	Sesuca, Princess Marielle S. (著者)
団体著者:	University of the Philippines. College of Mass Communication
その他の著者:	Feliciano, Rosa Maria T. (adviser.)
フォーマット:	学位論文
言語:	英語
出版事項:	2013
主題:	Advertising > Food service. National characteristics, Philippine. Television commercials > Philippines.