The neuroscientific basis of successful design how emotions and perceptions matter - Maiocchi, Marco; Pillan, Margherita 1961-; SpringerLink (Online service). (Cham Springer International Publishing, 2015)
Emotions and design methodologies -- Design as evolutionary discipline -- Emotions and design -- Perception and emotions -- Metaphors and design -- The Design Process -- Case studies -- Future developments.
Electronic reproduction.
Keywords: Industrial design -- Psychological aspects; Affective neuroscience; Electronic books