A Study on management strategies at the growth stage of product life cycle

A Study on management strategies at the growth stage of product life cycle

Bibliographic Details
Published in:Industrial engineering & management systems 2, 2 (2003 (D)).
Main Author: Ishioka,Masaru
Other Authors: Yasuda, Kazuhiko, Iwata, Kouichi
Format: Article
Language:English
Subjects:
Product development strategy.
Marketing strategy.
Product management.
Product life cycle.
Growth stage.