Day, G. S. An outside-in approach to resource-based theories. Journal of the academy of marketing science.
Citace podle Chicago (17th ed.)Day, George S. "An Outside-in Approach to Resource-based Theories." Journal of the Academy of Marketing Science .
Citace podle MLA (9th ed.)Day, George S. "An Outside-in Approach to Resource-based Theories." Journal of the Academy of Marketing Science, .
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