Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital

Constructing celebrities as political endorsers parasocial acts, cultural power, and cultural capital

Podrobná bibliografie
Hlavní autor: Centeno, Dave De Guzman
Médium: Kniha
Jazyk:English
Vydáno: Quezon City College of Business Administration, University of the Philippines c2015
Edice:UPCBA research paper : 15-09
Témata:
Political campaign > Philippines.
Celebrities in politicl campaign.
Advertising, Political > Philippines.