00000cam a22000004i 4500 UP-99796217612749245 Buklod 20180430120112.0 m |o d | ta 140915s2014 mdu rb |001 0|eng d 9781442227644 (paperback : alkaline paper) (iLib)UPD-00362013213 DLC DMC rda eng AM 125 W35 2014 Wallace, Margot A. 1941- author. Writing for museums Margot Wallace. Lanham Rowman & Littlefield [2014] xii, 246 pages 24 cm text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references (pages 231-240) and index. Audio tours -- Blogs -- Brochures -- E-mail -- Education -- Environmental graphics -- Exhibition videos -- Guided tours -- Lectures -- Magazines -- Newsletters -- Pinterest, Twitter, and social media strategies -- Public relations -- Solicitation letter -- Store -- Survey questionnaires -- Volunteers -- Website -- YouTube -- Writing tips. "Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. Your story is told everywhere, and with each narration it reinforces your brand; hopefully every single word reflects your brand. If you ever wished for a good writer, right on staff, ready to take on project, major or routine, here's the help you're looking for. Writing for Museums will help all staff who write better--and result in clearer communication with and education for--all your visitors"--Provided by publisher. Communication in museums. Museums Social aspects. Museums Educational aspects. Museums Public relations. Museum visitors. Authorship. Narration (Rhetoric) Museum techniques. FO UPD DMC AM 125 W35 2014 Book