Cita APA (7a ed.)

Schiffman, L. G. (2000). Consumer behavior. Prentice Hall.

Cita Chicago Style (17a ed.)

Schiffman, Leon G. Consumer Behavior. New Jersey: Prentice Hall, 2000.

Cita MLA (9a ed.)

Schiffman, Leon G. Consumer Behavior. Prentice Hall, 2000.