Cita APA (7th ed.)

Schiffman, L. G. (2000). Consumer behavior. Prentice Hall.

Cita Chicago (17th ed.)

Schiffman, Leon G. Consumer Behavior. New Jersey: Prentice Hall, 2000.

Cita MLA (9th ed.)

Schiffman, Leon G. Consumer Behavior. Prentice Hall, 2000.