Optimal investment and marketing strategies
Over the past decade, innovative technologies have resulted in an extensive growth of new services. Each new service requires a number of management and marketing decisions to be made well in advance of its launch and throughout its entire life cycle. This book develops mathematical models to facili...
| 第一著者: | |
|---|---|
| フォーマット: | 図書 |
| 言語: | English |
| 出版事項: |
Singapore, Hackensack, NJ
World Scientific
2012.
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| シリーズ: | Systems research series
vol. 2 |
| 主題: |