Catching the ASEAN wave

Bordered by powerhouses China and India, Southeast Asia is sometimes overlooked by multinational companies. But ignoring the transformation now under way could blind leaders to this increasingly attractive market-and to the arrival of some bold new innovations on the global stage.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:Outlook : the journal of high-performance business 24, 1 (2012).
Prif Awdur: Lim, Teo Lay
Fformat: Erthygl
Iaith:English
Pynciau: