Essays on celebrity endorsements human and cultural branding in consumer markets

QR Code

Essays on celebrity endorsements human and cultural branding in consumer markets

Bibliographic Details
Main Author:	Centeno, Dave De Guzman (Author)
Format:	Thesis
Language:	English
Subjects:	Endorsements in advertising. Brand choice.

TUKLAS: UP Libraries' Resource Discovery Tool
Copyright © 2020-2021. The University Library, University of the Philippines Diliman