Events as a strategic marketing tool

Bibliografiske detaljer
Main Authors:	Gerritsen, Dorothe (Author), Hover, Moniek (Author), Olderen, Ronald van (Author)
Format:	Bog
Sprog:	English
Udgivet:	Boston CAB International 2014.
Serier:	CABI Tourism Texts
Fag:	Strategic planning. Marketing. Special events > Management.