Guyt, J. Y. Take turns or march in sync? The impact of the national brand promotion calendar on manufacturer and retailer performance. Journal of marketing research.
Chicago Style (17th ed.) CitationGuyt, Jonne Y. "Take Turns or March in Sync? The Impact of the National Brand Promotion Calendar on Manufacturer and Retailer Performance." Journal of Marketing Research .
MLA (9th ed.) CitationGuyt, Jonne Y. "Take Turns or March in Sync? The Impact of the National Brand Promotion Calendar on Manufacturer and Retailer Performance." Journal of Marketing Research, .
Warning: These citations may not always be 100% accurate.