Nguyen, B., Simkin, L., & Canhoto, A. I. (2016). The Dark side of CRM: Customers, relationships and management. Routledge.
Chicago Style (17th ed.) CitationNguyen, Bang, Lyndon Simkin, and Ana Isabel Canhoto. The Dark Side of CRM: Customers, Relationships and Management. Oxon, OX: Routledge, 2016.
MLA (9th ed.) CitationNguyen, Bang, et al. The Dark Side of CRM: Customers, Relationships and Management. Routledge, 2016.
Warning: These citations may not always be 100% accurate.